Georgina Fraser
Georgina Fraser
Head of Human Capital - Consulting

Georgina Fraser is the Head of Human Capital Consulting at CBRE UK, in her role she focuses on people and culture within organisations, and more specifically how real estate can play a role in optimising workforce attraction, retention, performance and productivity.

The Human Capital consulting group at CBRE have been helping clients over the last couple of years to navigate return to office, the changing needs of the office, the changing role of Real Estate to manage these changing needs and the tactical and behaviour changes needed within our workspaces to work in the new.

More recently, Georgina and her team have started to advise a growing number of clients on the increasingly important relationship between real estate leaders and HR to ensure that place and people work as one. Georgina is a thought leader in this field and regularly speaks at industry events. Georgina recently joined CBRE from Accenture where she set up and led an Industry-focused Talent & Organisation practice in the North America West region.